You can’t turn on the news anymore without a Tweet from President Donald Trump making the headlines… but where did it all begin?
President Donald Trump has sent over 35,200 tweets – many of them late at night or very early in the morning, which many commentators have said is a clever marketing tactic in order for him to have the run of the news cycle for the next 24 hours. It was a tactic which he used to great effect during his presidential campaign. It left his competition reacting to the comment or accusations, rather than having the opportunity to be proactive.
So what was Donald Trump’s first-ever Tweet – well it was sent in May 2009 – and it was self-promoting. He (or someone tweeting on his behalf) was simply letting his followers know that he was on Late Night with David Letterman.
Be sure to tune in and watch Donald Trump on Late Night with David Letterman as he presents the Top Ten List tonight!
— Donald J. Trump (@realDonaldTrump) May 4, 2009
It has had 436 Retweets and 402 likes – a far cry from the tens of thousand a tweet might achieve if sent today.
Speaking about the power of social media and more specifically, his presence on social media Trump said,
“I really believe that, um– the fact that I have such power in terms of numbers with Facebook, Twitter, Instagram, et cetera, I think it helped me win all of these races where they’re spending much more money than I spent,
“You know, I spent my money. A lot of my money. And I won. I think that social media has more power than the money they spent, and I think maybe to a certain extent, I proved that.”